GEO (generative engine optimisation) team

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is seo worth investing in

SEO

28th August 2026

Is SEO Worth It? How to Build an ROI Case That Holds Up

You think SEO is working. Someone who controls the budget has asked you to prove it, and when you go looking for a number to hand them, you struggle. Search “SEO ROI” and you’ll find returns quoted anywhere from £1.75 per pound spent to £22, with plenty of sources putting the average north of 1,000%….

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Our Agency

19th May 2025

Introducing… Kathryn Pearson, Head of PPC

Our second interview of 2025 is with Kathryn, head of PPC here at The SEO Works. Read on to learn about Kathryn’s greatest achievement, what sets her team apart and what she finds most rewarding about her role here. Plus, lots more… Please introduce yourself… Hi, I’m Kathryn, in July I will have been Head…

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Our Agency

6th March 2025

Introducing… Paul Friend, Head of SEO

We sat down with our Head of SEO to discuss the history, highlights and challenges of his career so far. Paul Friend, our Head of SEO, joined The SEO Works back in 2017 as a Senior Account Manager. He worked his way up and in 2020 was promoted to Head of SEO. We sat down…

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Why we audit prospective clients blog header image

Our Agency

18th November 2024

Why We Audit Prospective Clients

It’s no secret the amount of work that goes into both SEO and PPC campaigns, and the significant level of expertise that is required. From SEO tasks like audits, keyword research, content optimisations and technical website fixes, to PPC activities such as bidding strategies, audience creations and landing page optimisations.  However, what’s less well-known is…

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sheffield city town hall and peace gardens in the evening

Our Agency

29th March 2023

Marketing Agency Sheffield: The SEO Works Named Prolific North’s Top Marketing Agency

The SEO Works has been named the top Digital Marketing Agency in Sheffield by Prolific North for five years running. Prolific North conduct an annual review of the 50 best agencies in the north, and in 2019, 2020, 2021, 2022 and 2023 we have been the only Marketing Agency exclusively Sheffield-based to make the grade. “Sheffield’s…

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Best SEO Agency in the UK

Our Agency

9th July 2021

Crowned Best SEO Agency in the UK, and more!

We may only be halfway through the year, but we’ve been pretty busy – adding more amazing awards to our trophy cabinet as well as more than a dozen new hires! SEO Agency of the Year At the recent UK Digital Growth Awards, we managed a double win, first securing the prestigious ‘SEO Agency of…

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SEO Agency of the Year Winners - Prestige Awards

Our Agency

20th October 2020

Winners of SEO Agency of the Year, and shortlisted for NINE awards

We’ve received some great news this month, winning two awards for SEO Agency of the Year! We won SEO Agency of the Year at the UK Digital Growth Awards, a national ceremony that celebrates companies who can demonstrate digital growth for clients, with tangible results. The judges said: “Demonstrates a strong track record in delivering…

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the drum search awards winner logo

Our Agency

13th May 2020

Drum Search Awards Winners

We’re absolutely thrilled to find out that we’ve won at this year’s Drum Search Awards, judged this year remotely and announced at the start of May. We picked up the Drum Search Award for Best Sport and Leisure Campaign for our work with a leading online sports retailer. The Drum Search Awards have been setting…

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SEO award winners

Our Agency

1st February 2020

The SEO Works become triple winners of PPC Award

We’re over the moon to have won “Best PPC Campaign” three years running at the Northern Digital Awards! The final was held in Leeds at the Royal Armouries New Dock Hall on Thursday 30 January. Having already won the “Best PPC Campaign” award in 2018 for our work with a national pharmacy, and in 2019…

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