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We thoroughly enjoyed the BrightonSEO talks this year. Held twice a year, it brings together some of the best speakers in the world of search. Content strategy driving an SEO campaign was a key theme touched upon in many of the talks. Here are ten of the main pointers we took from the BrightonSEO sessions…

The threat of site hacking, or hackers affecting your online business continues to grow as the number of compromised websites increased further during last year. Findings reported in Google’s #NoHacked review show that approximately 32% more sites were hacked when compared to the previous year. Fortunately, 84% of webmasters that applied for reconsideration were successful…

Last Friday we headed down to Google for the invite-only Game On Celebrate event. Held at Google HQ in London, it was a celebration for agencies with official Google Partner status, looking back at performance across 2016. Part of the event included the Google Partners awards, which celebrated the achievements of the best agencies out…

When setting out on a website marketing project, the one thing that is important (but quite often overlooked) is measuring website performance. Without some key fundamentals in place from the start, it makes it hard to set a baseline of performance and then measure the improvement over time. This is where website goals come into…

Two Major Google Updates Over February At the beginning of February Google rolled out a new algorithm update which had an effect on their processing of backlinks. Some webmasters reported a high fluctuation in search rankings for their sites,  with some sites benefiting massively from the update and some losing rankings. One week after this on the…

What do clients want when they turn to an SEO agency? Results. That’s what The SEO Works has been delivering since 2009, and our work is getting noticed as a top SEO company. Recently, The SEO Works was named a top SEO company in the UK by Clutch, a business-to-business market research firm based in…

We’ve picked up an international accolade at the AVA Digital Awards! The AVA Digital awards is an international competition designed to recognise outstanding work in digital communication. The Association of Marketing and Communications Professionals (AMCP) administers and judges the AVA Digital Awards. Judges are industry professionals who look for companies whose talent exceeds a high…

Here’s our roundup of some of the latest developments in search: Intrusive Interstitial Mobile Penalty Goes Into Effect Google have been rolling out their new ranking penalty which targets “pages where content is not easily accessible to a user on the transition from the mobile search results”. The ranking penalty was first announced in August….

Here’s some super mobile marketing facts (provided by our friends at Google) which outline the huge shift we are seeing in the use of mobile to support online research and buying. Bottom line – if you aren’t using mobile channels as part of your digital strategy, you won’t be getting your best return on investment….