Blog

Latest data, news and tips from our search marketing team.

The SEO Works takes top accolade at the dotCOMM awards

We’re always proud of the work that we deliver for our clients. We’re especially proud this week as we’ve been awarded a Platinum award from the Association of Marketing and Communication Professionals (AMCP) in their dotCOMM awards. The dotCOMM Awards is an international competition honouring excellence in web creativity and digital communication. The competition spotlights…

Date posted: 10/08/2017

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Video & Recipe Information Accessible via Google Image Search

Google have specified that Rich Results are now available for video and recipe content within Google Image Search on mobile devices. If you perform a Google Search for “Daily Show Youtube” via mobile, it will fetch video thumbnails amongst regular image results that when clicked on results in an information rich panel. If you select…

Date posted: 03/08/2017

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Search Marketing News

Major Ranking Fluctuations Fuel Algorithm Update Rumours The search marketing industry has been alive, once again, with rumours of a major Google algorithm update. Significant ranking fluctuations, which far exceed those that can be attributed to background noise, have been occurring since June 25th. The suggestion that a notable algorithm update is being rolled out…

Date posted: 05/07/2017

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Message Extensions A Complete Guide

In the modern age of gadgetry it isn’t unknown for people to prefer to text rather than pick up the phone and speak to someone, which is why using message extensions can allow you to engage a whole new audience with your ads. By enabling message extensions you allow a user to contact you via…

Date posted: 13/06/2017

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G Cloud Suppliers – The SEO Works selected as UK Government Provider

We are proud to announce that we been selected as one of the official G Cloud suppliers, on the latest framework for UK Public Sector organisations to procure solutions called G-Cloud 9. You can find on the Crown Commercial Service’s Digital Marketplace under the G-Cloud 9 Framework. We’re part of the Digital Outcomes and Specialists…

Date posted: 22/05/2017

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The SEO Works wins Gold Hermes Creative Award

We’re proud to have won a Gold award at the Hermes Creative Awards, one of the largest and most prestigious creative competitions in the world. The Hermes Creative Awards are designed to celebrate outstanding creative talent backed by great results. We picked up our Gold Award for our work with Whitmores Timber. We helped design…

Date posted: 15/05/2017

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50% of Google First Page Results are HTTPS

Nine months ago this figure stood at only 30%, which shows continuing adoption of SSL protocols In a recent article on the Moz blog, Dr. Pete Meyers discussed how more and more results on the first page of Google (based on a 10,000 strong keyword data set) are secure websites. The fact that this number…

Date posted: 09/05/2017

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Chinese SEO – tips on how it works and key differences

This week we met up with our China SEO Partner seo.com.cn to discuss all things related to SEO in China. Xuming He, the founder of SEO China, visited our head offices here in Sheffield and we had a fantastic afternoon with him where we shared our insights of the UK market and in turn he…

Date posted: 12/04/2017

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UK digital ad spend passes £10bn per year

Digital ad spend in the UK has gone past a significant threshold, reaching £10.3bn in 2016, an increase of 17.3%. A report released by the Internet Advertising Bureau UK and PwC indicates it is the highest annual growth rate for nine years. The last time annual growth was higher was in 2007 (38pc). Marketing budgets…

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