eCommerce SEO for a motorcycle clothing and accessories company, taking their online visibility to the next level.

eCommerce SEO

Ecommerce SEO Case Study Results We’re Proud of. Ecommerce is competitive. Almost half of all purchasers start their journey with a Google search, meaning eCommerce is an essential part of your marketing mix. To capitalise on this, having an effective ecommerce SEO strategy in place is crucial. Our SEO Agency specialises in combining effective SEO strategies with other marketing channels, such as digital PR or PPC, to achieve results that make a real impact on your business’ bottom line. Explore our eCommerce SEO case studies to find out how we’ve implemented bespoke SEO strategies, that focus on maximising your business’ eCommerce potential. 

Start your next project - request a free quote today

Over 50 new first page rankings

7986 ranking positions gained

5 times more organic visits than at start of the campaign


To increase traffic and boost sales for a large motorcycle clothing e-commerce site based in Manchester.


We conducted extensive keyword research to find out what Dainese’s potential customers were searching for and then selected a final list, many of which centered around the brand name.

We also facilitated the move to a more SEO friendly content management system, to allow our team to work more efficiently at optimising the site.

These factors, combined with an ethical and sustainable process of building links from other sites has resulted in unmitigated success.


The Dainese campaign has been hugely successful with a substantial increase in first page rankings improved organic traffic as a result. Greater online visibility has also translated into a boost in sales.