Our Agency

Digital Trends for 2026 According to the Experts

The beginning of a new year is a great time to not just reflect, but also look forward. In a world as fast-paced as digital marketing, if you wait for developments to emerge, you’ll likely be left behind – it’s crucial to be proactive, look ahead, and try and preempt emerging trends and evolutions. In…

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Exciting Changes to Our Senior Leadership

We are excited to announce that we have appointed two new senior leaders in an exciting move intended to future-proof the business for a number of strong growth years. The changes see our long-standing Head of SEO, Paul Friend, take on the new Operations Director role, with Elliot Stanion moving into the Head of SEO…

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The SEO Shoe Fits! Canonbury Healthcare Enters Fourth Year

Podiatrist Supplier, Canonbury Healthcare, has renewed their SEO partnership with us for a third time and added PPC to the mix as they aim to streamline their marketing. Canonbury is one of the UK’s leading suppliers of podiatry and footcare products. Being both family-run and proudly independent, they have supported podiatrists, foot health practitioners, and…

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Introducing… Alex Hill, Sales Director

We caught up with one of the first members of our team, Alex, to talk about his career with us, what his role involves and more! Please Introduce Yourself… Hi, I’m Alex Hill – the Sales Director here at The SEO Works, and I joined the business way back in 2013, when we were only a team…

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Monmouthshire Building Society Banks Their SEO Campaign With Us

Monmouthshire Building Society, based in and around Wales, have partnered with us for assistance with their SEO campaign. Monmouthshire Building Society (MonBS), established in 1869, is a financial services provider headquartered in Newport, offering mortgages and savings accounts to over 70,000 members. As part of an ongoing  ‘digital transformation’ programme within the company, MonBS spent…

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The SEO Works is an experienced higher education SEO agency for universities and colleges

Universities and colleges operate in one of the most competitive and scrutinised search environments. Prospective students, researchers and partners rely heavily on search and answer engines to compare institutions, evaluate courses and assess credibility long before they make contact. At The SEO Works, we support universities and colleges with specialist SEO strategies designed for complex…

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Introducing… Adam Reaney, Client Services Director

We caught up with Adam about what his role involves, his career at The SEO Works, and the challenges agencies are facing. Please Introduce Yourself Hi, I’m Adam Reaney! I have over 13 years of experience in digital marketing, and am the Client Services Director here at The SEO Works. I started my career as an…

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The SEO Works Is Now Employee Owned!

We are pleased to announce that we, The SEO Works, are now an employee-owned business! Through an Employee Ownership Trust (EOT) structure, we transitioned ownership from our two founders to the staff, a step aimed at enhancing our brand and future. Founded in 2009 by Neil Palmer and Simon Margetts, we have since expanded to…

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Lights, Camera, Action! Garden Studios’ SEO Partnership is Underway

Garden Studios, central London’s largest film and television production campus, has appointed us to implement a fresh SEO strategy to help their business reach a highly targeted audience. Garden Studios, based in the North West neighbourhood of Park Royal, is used for all types of productions, from television series, reality TV and factual entertainment, to…

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Identity Merchandise’s SEO Partnership Looks to Stand Out From the Competition

Identity Merchandise, a provider of B2B branded merchandise based in Sheffield, has appointed us to implement a stand-out SEO campaign and take their business to the next level. Identity Merchandise, based in Kelham Island, can print, emboss, or embroider business logos onto a range of high-quality products. These products include almost anything from the usual…

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Introducing… Graham Jones, Head of Web

We sat down with Graham Jones, to ask him about his career, his team and the web industry. Here’s what he said… Please Introduce Yourself Hi, I’m Graham Jones, Head of Web here at The SEO Works. I have over 15 years of experience in the web industry, and have been here for just over…

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Brewing Up An Ecommerce Google Ads Campaign for Nam Song

Nam Song, a Sheffield-based coffee brand, has sought our help to take their coffee business to the next level with an expert Google Ads PPC campaign. Inspired by the founder’s gap year travels, Nam Song champions coffee exclusively from Asia. Customers can choose to purchase whole or pre-ground beans in the form of one-off purchases…

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Office Reality Renews and Expands Partnership After Successful First Year

Office Reality, an office and contract furniture provider based in Somerset, has signed on for a second year and added their sister company, Cafe Reality, after a successful year of SEO with us! Office Reality provides office furniture and design services to businesses looking to kit out their space. Their product offering includes anything from…

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Introducing… Kathryn Pearson, Head of PPC

Our second interview of 2025 is with Kathryn, head of PPC here at The SEO Works. Read on to learn about Kathryn’s greatest achievement, what sets her team apart and what she finds most rewarding about her role here. Plus, lots more… Please introduce yourself… Hi, I’m Kathryn, in July I will have been Head…

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Bluewater Yachting Hopes to Sail to SEO Success

Bluewater Yachting, an international Yacht Brokerage and Crew provider, has partnered with us to help them navigate to SEO success worldwide. The main crux of Bluewater Yachting is the insightful and expert advice on every step of yacht brokerage, which can range from anything between €500,000 to highs of over €100 million. They also come…

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Our 2025 Charity Partners

We are extremely pleased to announce our two charity partners for the 2025/26 financial year. The announcement comes as part of a new direction for Corporate Social Responsibility at the agency – we have decided to move away from supporting a variety of charities on an ad-hoc basis, to a more formalised ‘Charity Partnership’ agreement….

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Introducing… Paul Friend, Head of SEO

We sat down with our Head of SEO to discuss the history, highlights and challenges of his career so far. Paul Friend, our Head of SEO, joined The SEO Works back in 2017 as a Senior Account Manager. He worked his way up and in 2020 was promoted to Head of SEO. We sat down…

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2025 in Digital

In a year marked by rapid advancements in both the capabilities and usage of artificial intelligence, our sector isn’t one for standing still. Before we were asking if AI would impact our sector – now the question is to what extent. But the developments weren’t just restricted to this emerging technology – we saw multiple…

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Why We Audit Prospective Clients

It’s no secret the amount of work that goes into both SEO and PPC campaigns, and the significant level of expertise that is required. From SEO tasks like audits, keyword research, content optimisations and technical website fixes, to PPC activities such as bidding strategies, audience creations and landing page optimisations.  However, what’s less well-known is…

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2024 in Digital

Last year, global digital advertising spending hit over £325 billion – accounting for nearly 60% of all marketing spend. The question is no longer ‘will digital dominate marketing?’, but ‘what will future growth for the digital world look like’? With new technologies, approaches and opportunities constantly emerging, there’s never been a more exciting time to…

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Diversity & Inclusion: What We’re Doing at The SEO Works

At The SEO Works, we’re committed to fostering a diverse and inclusive workplace. To us, diversity offers different perspectives and ideas, helping us to unlock new opportunities. We also want all our staff members to feel included, no matter their race, gender, sexuality or background.  According to a 2020 report by the Data & Marketing…

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Over the Rainbow: How to (Actually) Make Your Marketing LGBTQ+ Friendly

LGBTQ+ people aren’t going anywhere. In fact, 3.1% of the UK population identified as LGBTQ+ in 2020, which is almost double the percentage in 2014.  Yet still, many marketers aren’t inclusive of LGBTQ+ people. Websites and marketing campaigns rarely include people with diverse characteristics. And, when they do, they’re full of stereotypes and clichés.  The…

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Life As An Apprentice

My name is Shannon and I’m the Sales Coordinator at The SEO Works! I started my journey here as an apprentice and having been at The SEO Works for 4 years now, I wanted to share my experience coming up through the program. Going into an apprenticeship can be daunting, but I hope that sharing…

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2023 in Digital

As the world’s population crossed the eight billion mark, the digital world grew even more rapidly. As of the end of 2022, more than five billion people are on the internet, and over four and a half billion use some form of social media.  The global pandemic temporarily put more distance between us, and the…

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The Best Digital Jobs In The UK According To Data

According to a report commissioned by the UK government, 82% of job openings advertised online across the UK require digital skills. The same study attributes a 29% higher salary and a 59% reduced risk of redundancy (due to automation-led obsolescence) for these digital jobs. Not only does this illustrate the importance of digital skills –…

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2022 in Digital

At the beginning of 2021, despite a world of uncertainty, we cast our eyes forward to what the coming year would bring for the world of digital. One year on, and with uncertainty still very much present, we are going to do the same. We spoke to some of our senior leadership team about what…

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Your SEO career – In-house or Agency work?

As an SEO, there are a number of ways that you can work. You may have met a few accomplished freelancers, high-flying consultants and entrepreneurial types who have started their own agency.  At the beginning of your career, it can be hard to know which path to take, so in this post we’ll discuss the…

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Crowned Best SEO Agency in the UK, and more!

We may only be halfway through the year, but we’ve been pretty busy – adding more amazing awards to our trophy cabinet as well as more than a dozen new hires! SEO Agency of the Year At the recent UK Digital Growth Awards, we managed a double win, first securing the prestigious ‘SEO Agency of…

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Winners of SEO Agency of the Year, and shortlisted for NINE awards

We’ve received some great news this month, winning two awards for SEO Agency of the Year! We won SEO Agency of the Year at the UK Digital Growth Awards, a national ceremony that celebrates companies who can demonstrate digital growth for clients, with tangible results. The judges said: “Demonstrates a strong track record in delivering…

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Drum Search Awards Winners

We’re absolutely thrilled to find out that we’ve won at this year’s Drum Search Awards, judged this year remotely and announced at the start of May. We picked up the Drum Search Award for Best Sport and Leisure Campaign for our work with a leading online sports retailer. The Drum Search Awards have been setting…

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The SEO Works become triple winners of PPC Award

We’re over the moon to have won “Best PPC Campaign” three years running at the Northern Digital Awards! The final was held in Leeds at the Royal Armouries New Dock Hall on Thursday 30 January. Having already won the “Best PPC Campaign” award in 2018 for our work with a national pharmacy, and in 2019…

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