Tech-focused SEO
Using technical SEO to make a website Google-friendly and gain rankings in a saturated market.
SEO Services for West Midlands Businesses
The SEO Works is a dedicated SEO agency for the West Midlands, here to help local businesses thrive online. With over 20 years of combined experience, our team specialises in high-quality SEO strategies that produce measurable results.
We understand the unique challenges West Midlands businesses face, especially with so many companies competing for attention online. A strong digital presence is now essential to stand out in this crowded space.
Why SEO lets you stand out from the crowd
Think of your online presence as a shopfront. Without SEO, it’s as though your shop is tucked away in a quiet alley, while your competitors are right on the busy high street.
People aren’t always searching for you directly; they’re searching for the products and services they need. That’s where we step in: to make you more visible in Google and connect you with those potential customers.
Our SEO Services
Our range of SEO services is designed to help West Midlands businesses achieve their online goals, whether large or small. Here’s what we offer:
Local SEO
Boost your visibility in local searches, bringing more customers to your doorstep. Our local SEO includes optimising Google My Business, local citations, and location-specific keyword targeting.
On-Page SEO
We optimise your website’s content and structure to improve search rankings. This includes keyword research, content optimisation, and enhancing title tags and meta descriptions.
Technical SEO
We ensure your site is technically sound and search-friendly, covering everything from site speed optimisation to mobile compatibility and structured data.
Off-Page SEO
We build high-quality backlinks to increase your website’s authority. Our off-page strategy includes guest blogging, social media, Digital PR and authority directory submissions.
Content Marketing
We create engaging content to attract and convert your target audience. This includes blog posts, website copy, and white papers.
SEO Audits
We offer a free SEO audit to assess your site’s current performance, covering technical, on-page, and off-page aspects to highlight strengths and areas for improvement.
SEO Consultancy
We provide expert advice and support, empowering you to develop and execute a successful SEO strategy.
Our SEO Process
We’ve been delivering SEO West Midlands campaigns for years that get results. Our straightforward, established SEO approach follows these steps:
- Free SEO Audit: We begin by reviewing your website’s current SEO status.
- Goal Setting: We discuss your business goals and how SEO can help achieve them.
- Bespoke Strategy: We craft a customised SEO plan based on your needs.
- Implementation: We carry out the strategy, optimising your website and content.
- Tracking & Reporting: We monitor progress closely, providing regular updates on your results.
Supporting clients across the West Midlands
We work with dozens of clients in the West Midlands and have achieved online success for companies based across the region, including Birmingham, Solihull, Coventry, Dudley, Wolverhampton, and Walsall.
Why Choose The SEO Works?
Working with The SEO Works offers clear advantages, including:
- Experience: We’ve been doing this for over 20 years, which means we have far more experience than many short-lived start up agencies. We also have the largest team of SEO’s in the North. With all those brains, we are an SEO super-power.
- Awards and reviews: Just look at our awards and online reviews. Our clients love us!
- Value for money: Compared to other agencies of our calibre, our SEO packages get results and offer great value.
- Increased Website Traffic: We bring more qualified traffic to your site, raising visibility.
- Higher Search Rankings: Our proven methods boost your ranking, putting you in front of more potential customers.
- Enhanced Brand Awareness: We strengthen your brand’s online presence, making it more recognisable and trustworthy.
- More Leads and Sales: Our strategies drive qualified leads and increase sales, improving revenue.
- Greater ROI: Our data-driven approach ensures you get the most from your SEO investment.
- Enhanced Credibility: Higher search rankings position your business as an industry leader, building customer trust.
- 24/7 Promotion: Your website works for you around the clock, attracting customers anytime.
SEO West Midlands Testimonials
Hear directly from our clients below. All reviews are genuine and independently verified.
Client Case Studies
We have a raft of case studies that showcase the SEO results we’ve achieved for businesses like you.
Read More
Award-Winning West Midlands SEO Company
We’re proud that industry leaders have credited our work, with over 14 awards won in the past three years across a variety of SEO campaigns. In addition to our SEO success, we have also been recognised with awards for our innovative website design and PPC (pay-per-click) services in both search and social media.
Ready to Grow Online?
If you’re ready for digital growth, get in touch for a free consultation. Let’s discuss how we can help you achieve your digital marketing goals.
SEO West Midlands FAQs
How can SEO help my West Midlands business?
SEO can connect your business with local customers looking for what you offer. Techniques like local SEO and Google My Business optimisation make your business more visible in West Midlands search results, helping you stand out to customers in your area. If you are based in the West Midlands but your business is national or international, SEO will help you branch out and find new customers beyond the West Midlands.
How long does it take to see results from SEO?
SEO is a long-term strategy, with noticeable improvements often seen within 3 to 6 months. Factors like your industry, competition, and the current state of your website all impact how quickly results appear.
What does an SEO agency actually do?
An SEO agency will assess your current online presence, develop a tailored strategy, and carry out various tasks to improve your search ranking. This typically includes technical adjustments to your website, content optimisation, link-building and optimisation, and ensuring your site is aligned with Google’s best practices.
How much should I budget for SEO services?
The cost of SEO varies depending on the services needed and the competitiveness of your industry. It’s wise to discuss your goals and get a quote tailored to your needs. We offer custom plans to suit different budgets, but you can get a rough idea of SEO pricing here.
How do I know if an SEO agency is credible?
Look for case studies, client testimonials, online reviews, and proven experience in your industry. A credible agency will have a transparent approach, explain their methods, and provide evidence of results.
Will I have to change my website?
Effective SEO may require adjustments to your website’s structure, layout, or content. The agency will make specific recommendations based on what will help your site perform better in search results.
Can I do SEO myself, or should I hire an agency?
Many West Midlands businesses may be considering doing SEO themselves. While you can learn SEO basics and make small improvements, effective SEO requires consistent effort, technical know-how, and an understanding of changing algorithms. An experienced agency brings years of expertise and tools that help achieve better results faster. It also gives that dedicated focus, whereas if you are doing it yourself you will probably be juggling several plates so it may not be as effective.
How do you measure the success of an SEO campaign?
Success is measured through metrics like website traffic, search engine rankings, lead generation, and conversions. We provide regular reports detailing these metrics so you can track your progress and understand the impact. We can also customise the reports with specific KPIs relating to your business.
What happens if I stop SEO after a few months?
SEO is an ongoing process, and results can reduce over time without consistent effort. Competitors practising continual SEO can move ahead in rankings, and search engines may adjust algorithms. It’s best to view SEO as an ongoing investment to maintain and improve results.
How often will I receive updates on my SEO campaign?
We provide regular updates, with regular communication across the month and also a monthly report. You can expect updates on key metrics like traffic, rankings, and completed tasks, along with insights and any recommended next steps. Some clients like to have more regular meetings which we can also accommodate.
What is a free SEO audit, and how can it help my business?
Our free SEO audit evaluates your website’s current performance and identifies areas for improvement. It covers aspects like site speed, content, backlinks, and technical SEO. This can help you understand what’s needed to improve your online visibility and achieve your goals.