2nd October 2025

Monmouthshire Building Society Banks Their SEO Campaign With Us

Monmouthshire Building Society, based in and around Wales, have partnered with us for assistance with their SEO campaign.

Monmouthshire Building Society (MonBS), established in 1869, is a financial services provider headquartered in Newport, offering mortgages and savings accounts to over 70,000 members.

As part of an ongoing  ‘digital transformation’ programme within the company, MonBS spent time developing a new app, migrating their website and enhancing UX.  To maximise the impact of these improvements and ensure valuable information reaches customers effectively, the Society partnered with us to strengthen their SEO strategy. 

The Society hopes the partnership will increase visibility on existing B2C services, including mortgages and customer savings. MonBS wish to promote their services without being entirely ‘rate-driven’ and, instead, they aim to focus on their other USPs.

The SEO campaign will aim to position them as a professional, customer-first and self-service lead building society.

Alongside the B2C services, another core part of the ‘digital transformation’ is the relaunch of their new B2B business savings accounts. This blank slate is an ideal opportunity for our team to plan and set in motion the campaign.

We can strategically plan the best approach and complete in-depth audits and analysis, integrating great on-page and off-page SEO practices from the start.

Peter Johnson, Senior Digital Marketing Partner and MonBS, said, ‘“We’re excited to be partnering with The SEO Works to enhance our online presence and connect with even more people in our communities.

Their expertise will help us engage with both new and existing customers, share the benefits of our products and services, and achieve our ambitious digital goals for the future.”

Our Sales Director, Alex Hill, added, ‘We’re really looking forward to getting started on this collaboration with Monmouthshire Building Society. Being given the chance to work with them on both existing and new projects is incredibly exciting, and we hope to see excellent results from this partnership in the coming months.’

Author - Indigo Johnson

Indigo Johnson MA is our Marketing Executive. After completing a BA in Media and MA in Photography at Nottingham Trent University, she has worked in Digital Marketing since 2022.

Ben

Hi! I’m Ben, CEO of The SEO Works

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