We helped a natural health provider successfully transition into social commerce by developing high-converting creative assets using Meta’s granular demographic targeting and lookalike audiences. With multi-channel conversion tracking established, the campaign achieved a massive 12:1 ROI, proving that strategic optimisation can deliver enterprise-level results on a capped budget.
By testing tailored imagery and video content against specific professional sectors, we identified the most effective engagement triggers for academic and corporate audiences. Over a six-month period, this optimisation led to a surge in new enquiries and a significant 20% decrease in overall cost per acquisition.
We developed a multi-channel paid search solution focused on the most profitable product areas. Our experts refined audience targeting using bespoke first party insights and rigorous A/B testing to ensure maximum ad relevance. The resulting campaign established a huge 30:1 return on ad spend for this leading manufacturer.