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Google’s Greggs blunder

More known for their reasonably priced pasties than their online presence, Greggs has been causing a stir this week as a Google mix up resulted in a rather insulting change of image. On Tuesday, when searching for their favourite supplier of baked goods, Googlers were surprised to find that Greggs’ usual slogan of ‘Always Fresh….

Date posted: 21/08/2014

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Matt Cutts Takes a Break From Spam-Fighting

Matt Cutts announced a few days ago that he was taking a leave of absence for the whole of October and maybe longer. On his blog he says that it was something he and his Wife agreed he would do a long time ago to allow them to spend more time together away from work….

Date posted: 16/07/2014

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Google compromise on ‘right to be forgotten’.

Google has announced that they are putting into place a mechanism that will allow people to request removal of links that are no longer relevant and could be damaging. The website went live on Google earlier today and will follow a strict process of requesting that links to potentially damaging or embarrassing material from the…

Date posted: 18/06/2014

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Panda 4.0 – Could content reap rewards?

Matt Cutts announced on twitter last night that Google are rolling out an update to the Panda algorithm. The tweet simply announced the update, causing speculation and a flood of questions from SEOs about it. We have confirmation from Matt Cutts that the update is being rolled out, but no further information has surfaced. Some…

Date posted: 21/05/2014

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Expedia Suffer Google Penalty for Unnatural Links

Travel and package holiday giants Expedia are rumoured to have suffered a massive blow from a Google penalty for unnatural link profiles. Search Metrics reported a 25% drop in traffic from Google to Expedia overnight around 22/12/2013 and although Google nor Expedia have confirmed anything, it definitely correlates with the kind of drop we would…

Date posted: 26/01/2014

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Google Algorithm Update January 2014

Google has got stuck into 2014 right away by seemingly pushing out a new algorithm update in early January. A few people have been sounding off about movement in rankings that have been stationary for some time, both minor position swaps and major leaps/falls, which has fuelled speculation about the update although Google are yet…

Date posted: 21/01/2014

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Manufacturing Industry SEO

Zachrome is a World leader in electroplating and machining for the marine and mining industry. With over 50 years experience of hard chrome plating, they supply a number of specialised clients across Europe and North America. Many websites start out as an attractive contact page, a showcase of the company values, products, services and mission…

Date posted: 02/12/2013

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SEO for Fashion / Clothes

Consumers turn to search when it comes to fashion. We can look at search demand, and patterns in geographic data, to see the fashion trends and top searches that are used all year round and each fashion season. Asquith London is a leading UK retailer and wholesaler of high quality yoga clothes. After years down…

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Recruitment SEO

Linear Recruitment are one of the UK’s leading construction recruitment agencies. With our help they have achieved fantastic online success, with over 800 new candidates and clients visiting their website every day. Linear Recruitment Ltd receive, on average, over 1200 CV’s posted via their website every month. “We have been in partnership with The SEO Works Ltd for…

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