B2C E-Commerce SEO
A website and product optimisation strategy for a B2C golf equipment e-commerce company to increase site users and product purchases.
Our mission as digital growth experts is to grow our clients online, using a range of digital marketing strategies. We're proud to showcase digital marketing case studies of campaigns conducted for our clients. These examples of marketing case studies show the impact our work can have, getting results that exceed expectations.
A website and product optimisation strategy for a B2C golf equipment e-commerce company to increase site users and product purchases.
A content optimisation strategy focused on returning website traffic and visibility to pre-pandemic levels.
A Google ads campaign focused on both short and long tail keywords to encourage form completions and conversions.
A Meta Ads campaign for luxury kitchen appliances, involving a range of formats, user-generated content and specific target audiences.
A blog optimisation approach to drive high-intent traffic to the website and highlight the exciting work experience opportunities they offer.
A four part strategy to assist an education provider highlight USPs to increase rankings and conversions.
Collaborating to rank amongst fierce competition within their niche and increase website traffic.
Helping a camping equipment supplier expand online and increase return on investment.
Assisting an animal services provider to rank within a competitive industry.
Helping a furniture supplier break into new markets and increase return through PPC.
Utilising Paid Search & Paid Social to increase traffic and engagement for a secondary service.
Using technical SEO to make a website Google-friendly and gain rankings in a saturated market.
A custom web build and design for a clinical research leader.
Growing a shipping partner’s website to thousands of organic users per month.
Boosting online revenue by 557% and outranking global brands with an organic search marketing campaign.
Research-focussed search campaign, to increase course applications and interest in a new campus.
On-site optimisations and introducing country-specific content, to increase overseas course applications.
Improving the PPC performance of a bearings and power transmissions supplier.
An integrated search strategy, sharing data and process between each discipline, resulting in a greater ROI.
Improving the international visibility and link profile of a higher education institution.
Education SEO for Sheffield Hallam University, allowing them to reach more prospective students.
A re-brand, web design and development for a communication technology specialist.
An international SEO case study for the largest UK supplier of tattoo and body piercing equipment.
A hard working campaign that generated all round increases in online transactions, transaction revenue and ROAS.
Web design and build for an eCommerce business specialising in premium flooring.
A visually exciting web design for a data management specialist.
Implementing an effective SEO strategy for a franchise network of financial service providers.
A clean, functional and modern web design for a leading independent girl’s day school.
Reducing cost per conversion for a premium branded men’s underwear and swimwear retailer.
Supporting the NHS Surgical Training Program by establishing an intranet service for all trainees.
Crafting a content strategy which moved the needle and increased authority within a niche.
We partnered with Heart Research UK to help support the launch of an online campaign to aid heart disease research.
Design & Development of a bespoke marketing website and online portal for a construction framework.
A campaign that helped accelerate enquiries for a supercar hire provider.
We created a boutique bridal experience website, which won an award for creativity.
We have an extensive set of digital marketing case studies covering SEM, SEO and PPC which show the results that can be achieved. Digital growth is our mission and we are proud to share the success that we have gained for our clients.
Our digital marketing case studies are in-depth examinations of specific digital marketing campaigns or strategies for our clients that have achieved notable success. These case studies demonstrate the methods, tactics, and techniques employed by The SEO Works to achieve our clients’ digital growth goals. By dissecting real-world examples, internet marketing case studies offer valuable insights into what works and why. We are continually adding to our case studies and work with lots of sectors. If you can’t see a digital marketing case study that is relevant to you, get in touch as it is likely we will have one.
Digital marketing case studies are great tools for marketers seeking to understand the benefits of online advertising. Here are just a few of the reasons you should take time to look at an agency’s case studies:
In the ever-changing field of online marketing, theoretical knowledge alone isn’t enough. Learning from real-world examples is important, as it provides a practical understanding of the challenges and opportunities that marketers face. Online marketing case studies serve as a bridge between theory and application, allowing marketers to see strategies in action and understand how they impact the audience, competition, and overall business goals. By understanding real-world scenarios, marketers can fine-tune their skills, adapt to industry shifts, and make informed decisions that drive success.
If you are writing a digital marketing case study or are perhaps wondering what to expect, these are the common elements usually covered:
These case studies we’ve provided highlight the range of approaches we can use to help you grow online. From content marketing triumphs to data-driven strategies, each example offers a view on what can be achieved through thoughtful planning, execution, and adaptation.
In the fast-paced world of digital marketing where trends evolve and algorithms change, the ability to draw inspiration from proven successes should help give you an advantage. As you review the case studies, consider how these lessons could be applied to your own strategies.
For us, success is not a one-size-fits-all concept. It’s about understanding the principles, adapting them to your unique circumstances, and staying alive to the ever-evolving landscape. The case studies presented here are not just stories of success; they should show you how we can apply our proven methods to your world.