PPC

With organic rankings being pushed further down the SERPs, we help our clients dominate the paid results and drive real ROI from their campaigns.

Healthcare Google Ads Campaign Delivers 821 Conversions a Month

High value medical assessments rarely result from impulsive clicks; they require a nurtured customer journey. By separating discovery leads from ready-to-act inquiries, we optimized ad delivery to ensure maximum relevance at every touchpoint. The result was a highly predictable lead engine that delivered 821 monthly conversions.

Paid Search Campaign Achieves Nearly £1 Million in Sales for Office Supplies Company

Facing high costs-per-lead and declining success, our client required a total overhaul of their digital advertising. By excluding wasteful B2C keywords and implementing a dynamic remarketing layer to capture users across a 14-day buying cycle, we achieved nearly £1 million in direct monthly revenue and established a sustainable, high-growth model for ecommerce excellence.

Targeted PPC Achieves 35,000 Conversions for Automotive Comparison Site

We developed a high-intent, long-tail keyword strategy, bypassing high cost competition to deliver a massive 35,000 form completions. Our data-driven approach, which included removing friction from the conversion path and capitalising on real-time vehicle trends, resulted in a market-leading 8% conversion rate.

PPC Helps Furniture Brand Enter New Market and Achieve 99% Increase in Revenue

To overcome the challenge of fierce unbranded competition, we executed a complete account restructure, grouping products by profit margin and performance data. We also developed brand exposure in this new territory via YouTube, Display, and Smart Shopping. The campaign achieved a 204% growth in transactions along with a 10:1 ROAS and demonstrated the importance of brand exposure in new territories.

Multi-Channel Targeting Improves Engagement Rate by 52% for University of Manchester

We implemented a data-led combination of Paid Search and Paid Social to showcase the University’s premium venue hire services. Through rigorous budget prioritisation and the integration of immersive 3D site tours, the campaign successfully eliminated wasted spend while capturing high-intent traffic, resulting in over 222,000 impressions and a significant shift in audience acquisition.

Integrated Paid Search Campaign Grows Revenue by 208% for Rab

By synchronising Brand, Search, and Smart Shopping campaigns, we developed Rab’s website into a high performance revenue engine. Our approach leveraged Google’s automated bidding technology alongside Microsoft Advertising to capture untapped market share, resulting in a 23.8% reduction in CPA. This multi-channel alignment ensured that Rab’s heritage translated into elite commercial results.

Strategic SaaS PPC Overhaul Delivers 1,200% Conversion Increase

Facing high acquisition costs and low visibility, Thyme IT required a sophisticated approach to reach the complex Customs and Excise market. We developed a PPC strategy that combined compelling, pain-point-driven ad copy with optimised landing page journeys. The result was a 9.4% uplift in click-through rate and a staggering 1,200% increase in online transactions.

International Google Ads Campaign Delivers 21:1 Return in Life Sciences

To capture global market share, we developed a sophisticated search strategy that adapted to local behaviours and real world trends across different regions and sectors. By aligning high-priority keywords with critical industry data, we improved transaction volume by 74.9% and doubled overall revenue within 12 months.

Geo-Targeted PPC Increases Conversions by 157% for Care Home

By restructuring a legacy account to focus on local catchment area marketing, we transformed the digital enquiry pipeline for 16 care homes. Through a sophisticated blend of search, remarketing, and video advertising, we reached a wider demographic while simultaneously reducing the cost per conversion by 76%.

Multi-Format Paid Search Campaign Drives 30:1 ROI for Arctic Cabins

We developed a multi-channel paid search solution focused on the most profitable product areas. Our experts refined audience targeting using bespoke first party insights and rigorous A/B testing to ensure maximum ad relevance. The resulting campaign established a huge 30:1 return on ad spend for this leading manufacturer.

Multi-Channel PPC Campaign Increases Manufacturer Revenue by 84%

We developed a multi-channel strategy targeting the trade, OEM, and aftermarket sectors. By harnessing AI-powered bidding and re-engaging high-value returning users, we successfully scaled online revenue by 84% while drastically improving efficiency. This precision-engineered campaign maximised every pound of spend, delivering a 45% reduction in CPA.

Integrated SEO and PPC Strategy Drives a 142% Revenue Uplift and 633% Overall ROI

Following a critical Google penalty, we implemented a data-driven, cross-channel recovery plan for this leading elderly alarm supplier. By aligning SEO content quality with high-performance PPC automation, we also accelerated growth. The campaign’s shared data architecture ensured every pound worked harder, delivering a 142% increase in revenue and a transformation of their digital performance.

Google Shopping Campaign Generates 30:1 ROAS for Pharmacy

Our strategy focused on a precision engineered Google Shopping feed, using custom mobile optimisations and a high yield bidding framework to prioritise the most profitable pharmaceutical lines. This elite performance earned “Best PPC Campaign” at the Northern Digital Awards and established a fantastic 30:1 return on ad spend.

B2B PPC Campaign Reduces Cost per Conversion by 27%

Reaching key decision-makers at £1M–£5M turnover enterprises requires a surgical approach to paid media. By architecting a multi-channel strategy across social, display, and search, we bypassed the noise of the broader market to engage over 1,000 high-value respondents. This data-first methodology drove an 18.6% increase in ROI while significantly lowering the cost per conversion.

Shopping Campaign Increases Online Transactions by 278% for Cricket Ecommerce Store

We deployed a multi layered PPC strategy that bridged the gap between high volume Shopping feeds and intent driven Search campaigns. By identifying top tier products and isolating them for bespoke targeting, we maximised visibility for the brand’s most profitable lines. The result was a 278% increase in transaction revenue and a significantly more efficient acquisition model.

Multi-Channel PPC Campaign Delivers 7:1 Roas for Premium Underwear Brand

We implemented an omnichannel paid strategy focused on high lifetime value customers. By integrating Gmail ads, RLSA, and dynamic remarketing, we re-engaged past purchasers with targeted offers while simultaneously refining Shopping feed efficiency. The result was a doubling of total transactions, establishing a sustainable 7:1 ROAS.